Sony Ericsson K770i - Cyber-Shot handset with 3,2 megapixel camera

The rumour was true. Sony Ericsson today announced a new Cyber-Shot handset, called K770i. This new handset is only 14.5mm thick and finished in a fashionable Truffle Brown, the K770 can take pictures as good as a standalone digital camera; pictures can be printed up to A4 size. The camera can also be used for video and comes with a powerful photo light for indoor photo-taking and filming. As with all Sony Ericsson Cyber-shot™ phones, ‘ease of use’ sits at the heart of the experience. To take a picture, just slide open the lens cover, find your subject and shoot.

“The best moments in life always seem to happen when you don’t have a camera,” says Helene Barnekow, Head of Central Marketing at Sony Ericsson. “If you like the idea of having a snapshot camera on your phone, and want shots that look good in your family album, then the K770 is perfect.” Barnekow continues, “The real beauty of the K770 is that you can let your friends and family share your experiences. Once you’ve captured the moment, it’s easy to print the picture or upload it immediately to your personal on-line gallery.”

The K770 is about much more than just camera features. Supporting Memory Stick Micro™ (M2™), the K770 comes with a 256 MB memory card that lets you store up to 200 photos of the best quality. Peruse your photo album whilst listening to your favourite music tracks on the in-built media player. Or tune in to the FM radio with RDS that seeks out clear reception when you’re on-the-move.

With all of this music at your fingertips, it’s worth investing in a Stereo Bluetooth Headset that will stream music wirelessly from your phone and let you enjoy your favourite songs hands-free. The Stereo Bluetooth™ Headset HBH-DS200 can be auto-paired with the K770 and offers up to 6 hours of talktime or music listening time.

The K770 Cyber-shot™ phone is all about understated style. It’s a discreet, grown-up looking phone that slips neatly into your pocket or bag. Yet when you need it there is a digital camera on-board that can give results as good as you expect from a digital camera.

The K770 is a GSM/GPRS 900/1800/1900 and UMTS 2100 phone that will be available in Truffle Brown in selected markets from autumn 2007.

Facts and Figures

Size: 105 x 47 x 14.5 mm
Weight: 95 grams
Color: Truffle Brown
Screen: 262,144 color TFT
Resolution: 240 x 320 pixels
Size: 1.9 inches
Phone memory: Up to 16 MB
Memory card support: Memory Stick Micro™ (M2™)
Networks:
UMTS 2100-GSM/GPRS 900/1800/1900
Talk time GSM/UMTS: Up to 10 hours/2 hours 35 min
Standby time GSM/UMTS: Up to 400 hours/400 hours
Video call time: Up to 1 hour 30 min

Advanced Camera Features

3.2 megapixel camera
Auto focus
Digital zoom, 3x
Active integrated lens cover
Illuminated camera icons
LED photo light
Photo fix
Picture blogging
Video recording
Video calling
Picture messaging (MMS)
Video viewing
PictBridge™

14.08.2007. 11:02